PAID SEARCH MARKETING
/ PAID SEARCH MARKETING
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TwoQM is a results-driven marketing agency.
64.6% of people click on Google Ads when they are looking for a service or product online.
If you're looking for a fast return on investment (ROI), you'll want to create a PPC campaign. TwoQM has expertise in creating campaigns in Google Ads, Bing Ads, social media, and more.
While Search Engine Optimization (SEO) is a great approach for long-term growth, sometimes you really need an immediate boost. TwoQM offers Pay Per Click campaign management, ensuring that the money you spend is put to work for your business.
By leveraging pay-per-click marketing services, TwoQM can help your website or campaign reach the next level. We create a customized strategy and reporting system tailored to your needs and business objectives to ensure your measure of success is our primary goal. Providing you support and guidance while managing your ad campaigns, we are able to maximize the return on your investment by increasing leads, traffic to your site, or creating viral brand awareness with measurable results.
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IF YOU BELIEVE IN WORD OF MOUTH ADVERTISING...YOU BELIEVE IN PEM
PAID SEARCH MARKETING
Measure & Analyze
Effective paid search marketing is built on measurement, analytics, and long-term ROI & ROE. The paid search experts at B+C know that paid search marketing must be tackled carefully and transparently, with long-term growth and ROI in the driver’s seat. We’ll make sure you’re laser focused on the right keywords and placements to make sure
As your strategic SEM partner, TwoQM utilizes our key elements of a successful SEM strategy: thorough research, excellent content, robust analytics, and optimized strategy.
- Paid Search Marketing Services
- Google AdWords Management
- Bing PPC Ads Management
- Keyword and Placement Research
- Digital Media SWOT™ Website Audit
- Competitive Analysis
- Display Advertising
- Mobile & Video Advertising
Campaigns and Management
Pay per click (PPC) is a highly used approach of digital advertising in which a business can place ads on top search engine position to promote the business, product or service online. Rates are determined by the number of viewers that click on the advertisement, who are then redirected to the promoted landing page. PPC drives immediate response, and is especially beneficial for those looking to increase traffic to a website over a short period of time.
PPC leveraging the best industry specific keywords and ad copy is critical to drive the right viewers to click through and learn more. PPC is often used to support digital marketing campaign initiatives, specific products or services, and parallel with an SEO strategy to support early stages of website traffic generation. Search engine advertising is one of the most used forms of PPC, and such ads appear in keyword search results labeled “Ad” driving “purchased” viewers to a website.
Our PPC management clients get the following:
Comprehensive keyword research: We ensure you appear for the RIGHT searches by completing thorough keyword research up front, and monitoring your campaign’s performance closely throughout.
Effective ad creation: We work with you to produce the most effective and highly converting ads possible.
Landing page conversion optimization: If need be, we will create a landing page on your site tailored to receive the visitors that have clicked through from your PPC ads. This allows us the freedom to create a page specifically designed to sell, as opposed to serving the multiple other purposes your site was created for.
Split testing and comparison of ads: We’ll set up comparison tests using a smaller budget to test the effectiveness of different ads. This will allow us to hone our content and presentation.
PPC mini campaigns: Let us target your state, city, or even neighborhood with ads, or set up a small campaign designed to push one specific product or service.
Remarketing campaigns: Reconnect to past site visitors that have shown interest in your product or service. Using a remarketing campaign can help increase return on ad spend while increasing sales or leads.
Proof of ROI through detailed reporting: There are some excellent data tracking tools built into Google Ads, Bing Ads, and other PPC services. We wade through the data and generate a customized PDF report highlighting the most important information.
AVERAGE PACKAGE COST
$4,500 / MONTH
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